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GAME CHANGING DESIGN BY SHA.

7th April 2020

SHA. are proud to have worked with Newcastle United Foundation on their digital Annual Review for a second year. It is a flagship project bringing the Foundations story to life in an engaging and interesting format. Last year’s Annual Review, also designed by SHA., received positive feedback and we looked to build on this design.

The brief from the client wanted to push the boundaries for a standout online publication. The agency team developed a bespoke and custom-built platform which integrated with the established Newcastle United Foundation website. 

The review needed to be responsive across all devices, but most importantly deliver facts, achievements and case study videos about the Foundation in an engaging and clear layout. This year’s review highlights the flagship ‘Be a Game Changer’ campaign from the Foundation, which gets fans talking about mental health.

Matt Smith, Marketing and Communications Manager at Newcastle United Foundation commented “Working with SHA on this digital Annual Review has been a great experience. The agencies creativity and understanding of the Newcastle United Foundation has helped develop a fantastic and engaging Annual Review, which showcases the excellent work the Foundation continues to deliver in the local community.”

Anth Barnett, Head of Digital at SHA. said “We wanted to build on last year’s successful digital Annual Review for the Foundation, offering  cutting-edge dynamic design. We are really pleased with the project and its engaging user experience and it’s another great example of how SHA. is always pushing the boundaries for our clients.”

The digital format publication will help the Foundation take their message and achievements to a wider audience than ever before.

To view the Annual Review at https://nufoundation.org.uk/annual-review/

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